Book of Swagger
Mustang doesn’t just exist—it moves. Fast. Through time, through culture, through generations. 60 are not for everyone. Specially, 60 years of being a cultural icon. Mustang doesn’t have history, it has heritage. One that refuses to slow down. This is a small tribute through headlines in Ford's Book of Swagger.
60 years Mustang
Agency: Wieden+Kennedy
Chief Creative Officer: Jessica Apellaniz
Creative Director: Alejandro Rattenbach, Emiliano Cortez
Creative Copywriter: Alfredo Kraiselburd
Art Director: Nicolás Roldan